Custom Enamel Charms Manufacturer for Jewelry Brands

HaoLustra supports both soft enamel and hard enamel charm projects. The right option depends on how you want the color-filled surface to look and feel, not simply on which term sounds more premium.

Soft Enamel Charms: Visible Metal Lines and Recessed Color

Soft enamel typically leaves the filled color areas slightly lower than the surrounding metal boundaries. That creates a tactile surface where raised outlines separate the colors. It can work well for bold brand icons, graphic motifs and designs where visible metal lines are part of the look.

Hard Enamel Charms: A Smoother, More Level Surface

Hard enamel is generally finished to produce a smoother, more level surface between the color and metal boundaries. It is worth considering when the collection calls for a polished, refined appearance. The exact surface result and available detailing must be reviewed against the chosen manufacturing specification.

How to Choose

Compare the two finishes against your artwork, target size, preferred metal color and intended retail positioning. Fine lines, narrow enamel areas and complex multi-color designs may need adjustment whichever option you choose. We recommend confirming the selected finish through an approved physical sample rather than relying on a screen image alone.

HaoLustra offers custom enamel charm development using brass and stainless steel bases. Choose the material together with the enamel finish, metal appearance, attachment construction and quantity; not as a separate decision made after the artwork is finalized.

Custom Brass Enamel Charms — From 50 Pieces per Design

MOQ: 50 pieces per design. Different colors of the same design can be combined to reach 50 pieces; for example, 30 red and 20 green pieces of one brass charm design. Brass is a useful option for jewelry brands developing small custom charm runs, including logo charms, letter motifs and seasonal capsule collections. Final feasibility depends on the charm size, shaping, finish and design detail. Include the quantity for each color in your brief; changes in size or construction require separate review.

Custom Stainless Steel Enamel Charms — From 200 Pieces per Design

MOQ: 200 pieces per design. Different colors of the same design can be combined to reach 200 pieces; for example, 100 red and 100 blue pieces of one stainless steel charm design. Stainless steel is another available base-material option for custom enamel charms. Because design and finishing requirements differ by material, the proposed artwork, enamel method, metal color and connection structure should be reviewed together before confirming the specification.

These are material-specific starting MOQs, not a promise that unrelated designs or color variations can always be combined to meet one minimum. Packaging, special components and tooling may have separate requirements.

For broader material options, see custom brass jewelry manufacturing and low-MOQ jewelry manufacturing.

Enamel charm sampling should answer specific production questions. Does the color arrangement work at the finished size? Are the metal borders clear? Is the surface appearance what the buyer expected? Will the charm attach and hang as intended?

For enamel charm projects, the approval process focuses on these checkpoints:

1. Artwork and color separation. Review the shape, filled areas, metal boundaries, logo details and intended dimensions.

2. Material and finish selection. Confirm brass or stainless steel, soft or hard enamel, metal color direction and attachment requirements.

3. Sample review. Evaluate the physical result for color appearance, outline definition, surface quality, scale and connection details.

4. Revision confirmation. Identify any requested changes before approving bulk production. Changes to tooling, color arrangements or construction may affect sample cost and timing.

5. Approved production reference. Confirm which sample and written specifications the order should follow, including packaging where applicable.

Sample charges, artwork preparation, molds and development times depend on the project. HaoLustra will review those requirements before they become order commitments.

The starting MOQ for a custom enamel charm depends first on its metal base: 50 pieces per design for brass or 200 pieces per design for stainless steel. Color variants of the same design can be counted together toward that minimum. A usable quote also needs to account for the actual artwork and order structure.

Pricing may be affected by the number of designs and colorways, charm dimensions, soft or hard enamel, fine-detail requirements, mold or tooling needs, plating or metal finish, connectors, packaging and total quantity. A small change to one of these can create a different production specification.

For a clear quotation, we will review:

• Whether each design has its own artwork and tooling requirements.
• Whether different enamel colors or metal finishes are separate variations.
• Whether the order needs loose charms, attached components or assembled jewelry.
• Whether packaging is shared across SKUs or customized by style.
• Whether samples or design revisions are required before bulk production.

No fixed unit price, mold fee or production lead time applies to every design. Send your specifications so the quote reflects the product you actually intend to manufacture.

You do not need a completed production drawing to get started. Send what you have, along with the commercial details that will affect material, sampling and MOQ.

• Artwork: logo, sketch, vector file, CAD file or reference image.
• Application: loose charm, bracelet component, necklace pendant or other jewelry use.
• Dimensions: target width, height and approximate thickness, if known.
• Colors: brand palette, color codes or physical color references.
• Enamel and material: soft or hard enamel; brass or stainless steel.
• Connection: loop, hole, bail, jump ring or preferred assembly method.
• Order plan: quantity per design, number of colorways and expected repeat-order needs.
• Presentation: private-label cards, pouches, boxes, labels or other packaging requirements.
• Destination and timing: shipping country and preferred project schedule.

If any of these details are undecided, tell us which decisions you need help making. We can use the first review to identify the remaining production questions.